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Request for Industry Comment
Regulations relating to the labelling and advertising of foodstuffs: Amendment 
We are requesting industry input and comment for the proposed amendment for the Labelling and Advertising of Foodstuffs Regulations.


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Welcome to the Dairy Standard Agency

Who is the DSA?

The Dairy Standard Agency (DSA) is a registered non profit company (NPC) in terms of the new Companies Act, 2008 (Act 71 of 2008). The primary objective of the DSA is the promotion of the compliance of milk and other dairy products with product composition, food safety and metrology standards.


The DSA1) serves as an objective organisation which acts according to scientific information and functions independent of commercial interests that may affect the organisation’s actions.


The DSA as an organisation:

  • has a Board of Directors consisting of members who satisfies the qualification and eligibility requirements set out in the Companies Act and have no commercial interest in any enterprise in the primary or secondary dairy industry;
  • DSA membership consists of the SA National Consumer Union, the Milk Producers’ Organisation, the South African Milk Processors’ Organisation and the South African Society of Dairy Technology;
  • has an established technical committee comprising of scientists who are specialists in the matters handled by the DSA.
  • has an established enterprise risk management programme that is maintained through its Audit Commitee to ensure alignment of DSA project activities with the company as well as MILK SA objectives and strategies.


The DSA follows a strategic approach developed in 2010/2011 aimed at directing the DSA during the current and following (proposed) statutory levy periods. The approval of the strategic approach was the result of a comprehensive consultation process which was unanimously accepted by its members. Based on this strategic approach the DSA is progressively executing and maintain its projects in line with its primary goal which is to promote the improvement of dairy quality and safety in the interest of the industry and wellbeing of the consumer. Through the experiences gained, it is considered in the best interest of the DSA to continue within the framework of existing projects, allowing for improvement expansion where necessary.


The DSA through the acknowledgement of product compliance with compositional and food safety standards considers the risks associated with substandard products in the retail as very important in view of the extensive and prolonged harm it can cause to both the industry and the consumer. To this effect specific attention is given to ensure that all projects are aligned with the company’s primary goal.


Department of Agriculture, Forestry and Fisheries – Agricultural Product Standards Act, 1990 (Act 119 of 1990), Animal Health Act, 1984 (Act 35 of 1984), Fertilisers, Farm Feeds, Agricultural Remedies and Stock Remedies Act, 1947 (Act 36 of 1947);


B Department of Trade and Industry - National Regulator for Product Specifications (NRCS) and the application of the relevant regulations in terms of the Trade Metrology Act, 1973 (Act 77 of 1973).


As mentioned, the DSA’s activities are determined by its primary goal, namely the promotion of compliance with product composition, food safety and metrology standards relating to milk and other dairy products. In accordance with this and supported by its strategic framework, the DSA statutory and non-statutory project activities are also balanced in a manner that optimises in terms of available resources.


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